Session Title: MBAmy's and Amy's EDU: Transparency, Education and Building Young Entrepreneurs or "What Are They Crushing Into The Ice Cream Over There?!"
Depending on what time of day it is and which location of Amy's Ice Creams you walk into, the energy could be anywhere from 5-year old's birthday bash to after hours dance party. The company's mission statement is to 'Make People's Day' and they've been working hard to accomplish that goal in myriad ways for 32 years. Known for super-premium award-winning ice cream, impeccable customer service and enduring, steadfast company culture, this Austin institution received the Austintatious Award, chosen by the readers of The Austin Business Journal for "the company that best represents the local Austin business community,” for two consecutive years since it's creation in 2014. You may have heard the infamous instances of ice-cream being hurled across the street to an adrenaline-pumped customer holding their empty bowl on the other side or a whole store full of adults being taught the Hokey-Pokey or led in a sing-along while they wait to be served. This highly-engaging performance element of customer experience has been described by many as barely-controlled chaos being created right before your eyes, however, the more compelling and lesser-known story is one of structure, systems, consistency, transparency, education and personal development. You'll hear how an ice cream company with 275 employees across 15 locations practices open-book finance, with complete financial transparency across all levels of the company. The company has offered a curriculum of internal classes over the past 10 years with MBAmy's, building happy, engaged employees while teaching entrepreneurship, business education, financial literacy and product knowledge. Now comes the next chapter of our education mission with Amy's EDU, a consultancy business offering expertise in customer service, leadership and open-book management for small to medium-sized companies of all kinds.
*Product samples highly probable.
